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The change in mindset, catching up to a trend already Sexy china com Sexy china com fashion-setting western markets, is creating opportunities in China, with a rush of domestic start-ups targeting women who prefer bras that are softer, wireless, seamless and comfortable. Global brands are also taking note.

Chinese women are increasingly saying...

Tier-1 cities including Beijing, Shanghai, Guangzhou and Shenzhen serve as the main drivers for sales of intimate wear, accounting for more than 30 Sexy china com cent of total sales in the country. She likes bralette, because she found those coming with laces very appealing. They look more natural than wire bras, too. Low market concentration, low barriers to entry and increasing Sexy china com standards of Chinese consumers are providing a golden ticket for Sexy china com players in the market.

How Sexy china com brands are targeting Chinese women with virtual boyfriends. Instead, it makes them comfortable and happy, which I think is a higher form of sexiness. The start-up expects to start making a Sexy china com by the end of the year after receiving 30 million yuan in a round of series A funding in March.

Dare One has four brick-and-mortar Sexy china com in Beijing, Xian and Wuhan, and plans to enter coastal cities including Shanghai and Qingdao later this year Sexy china com expand its network to 30 stores in Intheir sales Sexy china com were around 7. Global brands are also capitalising on the shift in the Chinese market, including American Eagle and Calvin Klein, Sexy china com veterans in producing simple and sporty underwear. Tuibian Hezi, for example, offers Sexy china com lingerie for teenagers.

AtoG creates custom-made bras made in the manner of Haute Couture, while Aurora Alba provides a range of packaging for different holidays and festivals. As a fast-growing new joiner of the China lingerie market, Italian brand Intimissimi has been actively opening new stores in Tier 1 cities since its entry in The brand has around 40 stores in the market, and aims Sexy china com have stores in Greater China by Skip to main content.

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Fashion in Hong Kong and Sexy china com. Sexy china com women redefine sexy — and create a booming market Sexy china com home for feel-good bras.

Thursday, 06 September,8: Thursday, 06 September, Joanna Lam Yujing Liu. More on this story. Coco Chanel 12 Nov Feeling good is in. And feeling sexy is no longer equated with cleavage.

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